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News Room: Press Releases

Virtua Memorial named 'Center of Excellence' for advanced breast cancer treatment

Virtua Memorial was named among 19 facilities in the Mid-Atlantic region that have been named Centers of Excellence in accelerated partial breast irradiation (APBI) for their use of the SAVI® applicator, an advanced therapy for breast cancer as part of breast conservation therapy. The SAVI applicator can provide important advantages for women with early-stage breast cancer.

The Center of Excellence designation recognizes Virtua Memorial's dedication to education, training and experience in APBI. To qualify, physicians, medical physicists and clinical staff were required to complete a comprehensive training and education program to demonstrate proficiency in delivering radiation therapy with SAVI. The facilities have also expressed a commitment to patient education, advocacy and awareness of advanced breast cancer treatments.

"Cianna Medical is proud to acknowledge the contributions these surgeons and radiation oncologists are making to the APBI field," said Jill Anderson, President and CEO of Cianna Medical. "They are changing how we care for women with early-stage breast cancer by recognizing the clinical benefits of more targeted radiation therapy and choosing to make it available to their patients."

In addition, Cianna Medical recognized Michele Fantazzio, MD, and Diane Gillum, MD, of Breast Specialty Care in Voorhees, NJ, with Distinguished Achievement Awards.

The commitment of these centers and physicians to offer the SAVI applicator extends the benefits of breast conservation therapy to a larger group of women and results in improved clinical outcomes.

Breast conservation therapy includes lumpectomy - the surgical removal of the cancerous tissue within the breast plus tissue immediately around the tumor - followed by radiation. This approach is an alternative to mastectomy, which removes the entire breast and is often followed by breast reconstruction.

The SAVI applicator delivers a form of radiation therapy known as breast brachytherapy. This approach, which targets the tumor site from inside the breast, is becoming a more widely used alternative to traditional radiation.

Breast brachytherapy typically involves two treatments per day for only five days. This shorter timeframe makes brachytherapy far more convenient than traditional, external-beam radiation. The latter is delivered five times a week and takes six or seven weeks.

Radiation treatment after a lumpectomy has traditionally involved irradiation of the entire breast with an external beam. Besides the inconvenience of the six-week-long regimen, many women must travel some distance to receive external-beam radiation. That can put additional stress on their families, jobs, and financial resources.

In addition to shortening the therapy time, breast brachytherapy with SAVI minimizes radiation exposure of healthy tissue, which reduces damage to critical structures such as the skin, heart, lungs and ribs.

About Cianna Medical, Inc.
Cianna Medical, Inc. is a medical device company focused on women's health and dedicated to the innovative treatment of early-stage breast cancer. The company manufactures and markets the SAVI breast brachytherapy applicator, for the delivery of radiation after lumpectomy surgery. The SAVI applicator allows precise sculpting of the radiation dose, and is designed to make the benefits of accelerated partial breast irradiation available to a greater number of women.

Virtua is a comprehensive multi-hospital healthcare system headquartered in Marlton, NJ. Its mission is to deliver a world-class patient experience through its programs of excellence in cancer treatment, cardiology, orthopaedics, women's health, pediatrics, surgery, neuroscience and wellness. A non-profit organization, Virtua employs 8,400 clinical and administrative personnel, and approximately 1,800 physicians serve as medical staff members. Virtua has distinguished itself as one of the first Six Sigma organizations in healthcare, as an early adopter of clinical and digital technologies, and for its innovative partnerships with nationally renowned organizations such as GE Healthcare, Fox Chase Cancer Center and A.I. duPont Hospital for Children. It has been honored twice with the New Jersey Governor's award for Clinical Excellence and recognized with the Leadership Award for Outstanding Achievement by Voluntary Hospitals of America. Virtua has been honored as the #1 Best Employer in the Delaware Valley by the Philadelphia Business Journal and is the recipient of the Consumer Choice Awards by National Research Corporation. Virtua is proud to be the official southern New Jersey sponsor of the Go Red for Women and Start! Walking Movements. For more information, visit www.virtua.org or call 1-888-VIRTUA-3 (1-888-847-8823).