Virtua Health, South Jersey’s largest health system, has won nationwide recognition for its initiatives supporting social causes.

Not-for-profit Virtua has received a 2025 Greater Good Award in the category of Local Community Benefit, for its Champions of Humanity campaign. Other finalists and awardees include Audible, Mastercard, and Sesame Workshop, as well as Sensodyne and Feeding America.

Presented by a group of respected media and marketing firms, these awards “showcase the work being done around social causes, their impact and, ultimately, those working toward the greater good,” according to organizers.

Virtua’s Champions of Humanity framework includes an array of initiatives that address human needs, from food access to mobile health programs to safe, affordable housing. It emphasizes that every person is unique, and that health is influenced by a wide range of factors.

“Champions of Humanity is a concept deeply rooted in the understanding that health goes beyond medical treatment, encompassing an individual’s entire life and environment,” said Virtua President and CEO Dennis W. Pullin. “It recognizes that every person has their own stories and aspirations, and that their well-being is profoundly influenced by their living conditions, opportunities, and challenges.”

Officially launched in March, Champions of Humanity has already exceeded expectations. Year-to-date, for instance, 85.6% of surveyed patients scored Virtua as a perfect 10 for being treated as a “unique individual”—an uptick from 2024.

“This year’s winners reflect how organizations are driving meaningful change by addressing critical gaps in opportunity, inclusivity and safety,” according to an announcement on Digiday.com. “Together, these initiatives highlight how companies can foster equity, prioritize well-being and build trust while making a lasting impact on communities.”

The Greater Good Awards are presented by Digiday, Glossy, Modern Retail, and WorkLife. Read more about the judges and their process here.