Mobile Farmers Market

About the Program

With the goal of improving health and ensuring good nutrition in under-served areas identified as food deserts, Virtua provides a Mobile Farmer’s Market that provides access to produce year round. Food deserts are those areas defined as lacking in reliable access to sufficient, affordable, nutritious food.


The Mobile Market, a 23-foot bus brimming with fresh produce, will sell fruits and vegetables at significantly reduced prices in communities throughout Burlington and Camden counties four days a week.


The following video celebrates its debut in the spring of 2017.

Calendar

Check out our monthly calendar to see days/times when the mobile market will be coming to a neighborhood near you.


May 2017


Monday, May 8

  • Virtua Camden, 1000 Atlantic Avenue, Camden, 1 to 4 pm
Tuesday, May 9
  • Virtua Memorial Hospital, 175 Madison Avenue, Mt. Holly, 9:30 am to Noon
  • Center for Women Lumberton, 1636 New Jersey 38, Lumberton 1 to 4 pm
Wednesday, May 10
  • Woodlane Square Shopping Center, 798 Woodlane Road, Westampton, 1 to 4 pm
Thursday, May 11
  • Center for Women Voorhees, 100 Bowman Drive, Lot E, Voorhees, 1 to 4 pm
Monday, May 15
  • Virtua Camden, 1000 Atlantic Avenue, Camden, 1 to 4 pm
Tuesday, May 16
  • Virtua Memorial Hospital, 175 Madison Avenue, Mt. Holly, 9:30 am to Noon
  • Center for Women Lumberton, 1636 New Jersey 38, Lumberton, 1 to 4 pm
Wednesday, May 17
  • Woodlane Square Shopping Center, 798 Woodlane Road, Westampton, 1 to 4 pm 
Thursday, May 18
  • Center for Women Voorhees, 100 Bowman Drive, Lot E, Voorhees, 1 to 4 pm
Saturday, May 20
  • Camden Night Gardens, Roosevelt Plaza Park, 520 Market Street, 7 to 10 pm  
Monday, May 22
  • Virtua Camden, 1000 Atlantic Avenue, Camden, 1 to 4 pm
Tuesday, May 23
  • Virtua Memorial Hospital, 175 Madison Avenue, Mt. Holly, 9:30 am to Noon
  • Center for Women Lumberton, 1636 New Jersey 38, Lumberton, 1 to 4 pm
Wednesday, May 24
  • Woodlane Square Shopping Center, 798 Woodlane Road, Westampton, 1 to 4 pm 
Thursday, May 25
  • FDR Plaza Park, 520 Market Street, Camden, 11:30 am to 1:30 pm
  • Center for Women Voorhees, 100 Bowman Drive, Voorhees, Lot E, 1 to 4 pm
Wednesday, May 31
  • 17th Annual Spring Festival  “Family Fun Day,” Long Bridge Park, Deacon Road and CR 541 Bypass, Hainesport, 10 am to Noon
  • Woodlane Square Shopping Center, Westampton 1 to 4 pm

June 2017


Thursday, June 1

  • FDR Plaza Park, 520 Market Street, Camden 11 am to 1 pm
  • Center for Women Voorhees, 100 Bowman Drive, Voorhees, Lot E, 2 to 4 pm
Monday, June 5
  • Virtua Camden, 1000 Atlantic Avenue, Camden 1 to 4 pm
Tuesday, June 6
  • Burlington County Services Building, 49 Rancocas Road, Mount Holly, parking lot across from Administration building, 9 am to noon
  • Center for Women Lumberton, 1636 New Jersey 38, Lumberton 1 to 3 pm
Wednesday, June 7
  • Winslow Shopping Center, 510 Williamstown Road, Sicklerville, 9 to 11 am
  • Woodlane Square Shopping Center, 798 Woodlane Road, Westampton 1 to 4 pm
Thursday, June 8
  • FDR Plaza Park, 520 Market Street, Camden 11 am to 1 pm
  • Center for Women Voorhees, 100 Bowman Drive, Voorhees, Lot E, 2 to 4 pm
Monday, June 12
  • Virtua Camden, 1000 Atlantic Avenue, Camden, 1 to 4 pm
Tuesday, June, 13
  • Burlington County Services Building, 49 Rancocas Road, Mount Holly, parking lot across from Administration building 9 am to noon
  • Center for Women - Lumberton, 1636 New Jersey 38, Lumberton, 1 to 3 pm
Wednesday, June 14
  • Winslow Shopping Center, 510 Williamstown Road, Sicklerville, 9 to 11 am
  • Woodlane Square Shopping Center, 798 Woodlane Road, Westampton, 1 to 4 pm
Thursday, June 15
  • FDR Plaza Park, 520 Market Street, Camden 11 am to 1 pm
  • Center for Women - Voorhees, 100 Bowman Drive, Voorhees, Lot E, 2 to 4 pm
Monday, June 19
  • Virtua Camden, 1000 Atlantic Avenue, Camden 1 to 4 pm
Tuesday, June 20 ** Special Event**
  • Tabernacle Baptist Church/Virtua Cancer Prevention Education and Early Detection Event, 150 E. 2nd St., Burlington, noon to 4 pm
Wednesday, June 21
  • Winslow Shopping Center, 510 Williamstown Road, Sicklerville, 9 am to 11 am
  • Woodlane Square Shopping Center, 798 Woodlane Road, Westampton, 1 to 4 pm
Thursday, June 22
  • FDR Plaza Park, 520 Market Street, Camden 11 am to 1 pm
  • Center for Women Voorhees, 100 Bowman Drive, Voorhees, Lot E, 2 to 4 pm
Monday, June 26
  • Virtua Camden, 1000 Atlantic Avenue, Camden, 1 to 4 pm
Tuesday, June 27
  • Burlington County Services Building, 49 Rancocas Road, Mount Holly, parking lot across from Administration building, 9 am to noon
  • Center for Women Lumberton, 1636 New Jersey 38, Lumberton 1 to 3 pm

Wednesday, June 28

  • Winslow Shopping Center, 510 Williamstown Road, Sicklerville, 9 to 11 am
  • Woodlane Square Shopping Center, 798 Woodlane Road, Westampton, 1 to 4 pm
Thursday, June 29
  • FDR Plaza Park, 520 Market Street, Camden 11 am to 1 pm
  • Center for Women Voorhees, 100 Bowman Drive, Voorhees, Lot E, 2 to 4 pm

More sites pending, check back for regular updates

Community Partners

Virtua is proud to partner with Whole Foods Market to bring fresh premium produce to our community.


Whole Foods - Virtua

Recipes

The following are recipes that are not only healthy,
but delicious as well:


Chunky Grape Salsa

Ingredients
  • 1 medium navel orange, peeled and cut into ½ inch pieces
  • 8 oz. seedless Welch’s grapes, stemmed and cut into quarters
  • ½ cup chopped red pepper
  • ¼ cup chopped cilantro
  • ¼ cup chopped green onions
  • 1 tbsp minced jalapenos (optional)
  • ½ cup Welch’s 100% Grape Juice
  • About 1 tbsp fresh lime juice
  • One 8 oz. bag baked tortilla chips
Directions
In a medium bowl, mix the orange, grapes, red pepper, cilantro, green onions and jalapenos if using. Stir in the grape juice and lime juice. Taste and adjust the seasoning with more lime juice if needed. Serve immediately with tortilla chips.


Sesame Apple Salad
This amazingly fresh light salad has a mildly nutty flavor. A hint of mint and the sweetness of an apple compliment the overall taste, making this the perfect salad to enjoy on these hot summer days.

Ingredients
  • 2 Apples
  • 2 Medium Carrots
  • 1 bunch of small radishes
  • ½ cup (125 ml) Golden Raisins
  • ½ cup (125 ml) Chopped fresh parsley
  • ½ cup (125 ml) Chopped fresh mint
Dressing
  • ¼ cup (50 ml) Cider vinegar
  • 2 tbsp (30 ml) Honey
  • 1 tsp (5 ml) Dijon Mustard
  • ¾ cup (175 ml) Extra virgin olive oil
  • 2 tbsp (30 ml) Sesame seeds
  • Salt and pepper to taste
Directions
Quarter apples; remove core and thinly slice. Set aside in large bowl. Peel carrots and cut into matchstick pieces. Add to apples. Slice radishes and cut into thin strips. Add to apples. Gently toss with raisins, parsley and mint. In small bowl, whisk together, vinegar, honey, Dijon, salt and pepper. Slowly whisk in oil. Just before serving, toss salad with dressing and sprinkle with sesame seeds. 

*tip – add grilled chicken or salmon to make into full meal. 


Apple Pear Cucumber Salad
This crunchy, sweet and tangy salad mixes familiar fruits and veggies with whole grain mustard dressing and apple cider vinegar. Great as a snack or side with any main course of your choosing.

Ingredients
  • 2 tart, crunchy apples (Granny Smith, Pink Lady®)
  • 1 Red or Green Pear (D’Anjou, Red D’Anjou, Red or Green Bartlett, etc.)
  • 1 cucumber (seedless or seeded)
  • 1 small sweet onion
Dressing
  • 2 tablespoons whole grain mustard
  • 2 tablespoons fresh dill, chopped (can used 2 tsp dried)
  • 2 tablespoons apple cider vinegar
  • ½ teaspoon brown sugar
  • 4 tablespoons extra virgin olive oil or grapeseed oil
Directions

For the dressing, mix together the mustard, dill, sugar and oil. Set aside.


For the salad, Core and slice apples and pears into thin slices, leaving skin on for color, flavor and nutrition. Slice and peel cucumber, if using cucumber with seeds, cut in half lengthwise, scrape out seeds, and cut into half-moon slices. Slice onion any way you like. Add items to bowl with dressing and toss to coat.



For more nutritious and healthy recipes, click on the following provided by our Virtua registered dietitians:


Food Safety

Here are helpful resources to use when shopping for produce:


Feeding America Data

Learn more about local food insecurity in New Jersey communities by exploring data from Feeding America’s Annual Map the Meal Gap project.

Fast Facts

In New Jersey, 1,151,890 people live in food-insecure households. 
(Source: Map the Meal Gap, Feeding America and Community Food Bank of New Jersey, 2014.)

  • In Burlington County, it is estimated that over 50,000 people live in food insecure households. 
  • In Camden County, it is estimated that over 70,000 people live in food insecure households.

 Fast Facts about the Virtua Mobile Farmers Market


  • The Virtua Mobile Farmers Market Program will serve residents in Burlington and Camden counties.

  • The Market will offer affordable access to produce, increasing access to fruits and vegetables to families who can benefit from them the most. The market will operate year-round.

  • The program will measure success by surveying patrons on behavior change such as eating habits, recipes/nutrition and other health and wellness metrics.

  • The Virtua Mobile Farmers Market will sell items at a deeply reduced cost and will accept SNAP benefits (Supplemental Nutrition Assistance Program).

  • As a health system, Virtua will address the needs of the entire family and not only an individual. Three bag-size choices are offered to our patrons based on the number of people in the family or household. Small, medium or large bags are offered and our policy is to fill to the top for a price-fixed option.

  • Customers who shop with the Virtua Mobile Farmers Market receive a calendar, recipe tips and health information in English and Spanish along with their produce.

  • Virtua works in partnership with its Registered Dietitians to provide health education and nutrition information to support the work of the initiative.

Contact Information

Virtua Mobile Market Contact Information:

Deanna Santo
Lead Mobile Market Coordinator
DSanto@virtua.org


Ty Baker
Mobile Market Coordinator
TTbaker@virtua.org

Suzanne Ghee
AVP, Business Development & Community Health Engagement
Sghee@virtua.org


Mobile Farmers Market - Virtua for Life

As part of our mission to help the community to Be Well, Get Well and Stay Well, this program will operate as a community benefit initiative. Research supports the correlation of poor health and food insecurity especially in low income communities.

Virtua conducts a community health needs assessment every two years and looks at all the health and non-health issues (also known as social determinants of health) that impact the lives and well-being of communities we serve. Food insecurity and hunger needs have increased in the Southern New Jersey which is defined as the state of being without reliable access to sufficient, affordable, nutritious food. 

In an effort to lessen this issue, the Mobile Farmers Market promotes access to healthy options and helps reduce chronic disease issues in our community such as diabetes, hypertension, obesity, high-cholesterol and other related conditions.