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Virtua Mount Holly Earns National Award for Consumer Loyalty

October 21, 2025 - The award recognizes organizations that prioritize the patient experience, foster loyalty, and integrate human-centered care.

October 21, 2025

NRC Health, a leading healthcare experience management company, has awarded Virtua Mount Holly Hospital its 2025 Consumer Loyalty Award. This honor recognizes healthcare organizations that prioritize the patient experience, foster enduring loyalty, and integrate human-centered care into every aspect of the healthcare journey.

This year’s NRC Health® Consumer Loyalty Awards recognize 100 healthcare organizations across the country that earn the highest ratings from consumers. Winners are determined through NRC Health’s Market Insights study, the nation’s largest and most comprehensive healthcare consumer-perception survey, measuring insights from more than 310,000 people annually. 

“While it has had different names through the years, Virtua Mount Holly Hospital has served Burlington County and the surrounding region for well over 100 years,” said John Kirby, OTR, MBA, president of Virtua Mount Holly and Virtua Willingboro hospitals and a senior vice president with not-for-profit Virtua Health. “It is hugely gratifying to receive recognition regarding the ongoing, trusting relationships we build with the people and families we serve.”  

Helen Hrdy, Chief Operating Officer at Nebraska-based NRC Health, praised the honorees for their unwavering focus on their patients’ needs. “This year’s Consumer Loyalty Award winners have demonstrated remarkable dedication to building patient loyalty by putting the patient experience at the forefront,” said Hrdy. “Their steadfast commitment to advancing Human Understanding in healthcare serves as a powerful example.”

Chrisie Scott, Virtua’s senior vice president and chief marketing officer, echoed these sentiments.

“Our consumers and their families are more than recipients of care—they’re our partners in creating it. Their feedback helps us design experiences that truly meet life where it happens. To be recognized for loyalty means we’re succeeding in being the trusted ally people count on for what matters most.”

For the full list of 2025 NRC Health Consumer Loyalty Award winners, visit the ⁠NRC website.